How people talk in online qual – it’s all about the moves!

Qual research is all about talk

The debate about online bulletin board qual and face to face qual usually focusses on the technology – whether it is available, and whether or not the target market is comfortable with the method. Some are and some aren’t is the short answer. 

 

What is more interesting to me is how to moderate with each method so we get the right result. Since so much of moderating, especially online, is talk, I have had a look at what we know about differences in how people talk online and how people talk face to face. And not just how they talk, but how they talk to each other.

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Sensemaking webinar for the Research Society

Sue Bell gave a webinar for the Research Society in June 2020. It is about the four different types of sensemaking and includes a case study of her work on vegetarianism.

The Research Society webinar is free and available here:

https://researchsociety.com.au/training/free-member-recorded-webinars

 At the very beginning, you can hear her talking about an earlier event - the QRCA conference on The Future of Qualitative Global Workshop as she was one of the speakers. The QRCA Future of Qualitative event was described as "We welcome qualitative professionals from around the world to join us in exploring what the new frontier of qualitative research will look like and how we can lead the way. Hear from prominent voices in qualitative who will bring insight and perspective to move us through the challenges of 2020 and beyond. Join us for a thoughtful day of presentations, Q&A, and even small group discussion that can bring new context and inspiration to qualitative research."  https://qrca.ce21.com/item/the-future-qualitative-355711#tabDescription

 


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