Written Communications E-Book
How well do your written resources engage your audience? Get up to date tips on how to test.
We are current;y revising this ebook. The new version will be online in late January 2019. Thank you for your interest.
Qualitative Research E-Book
Qualitative Research What it is for and how to use it. This is an e-book for people who have heard about qualitative research but are not sure what to use it for: DOWNLOAD OUR QUALITATIVE RESEARCH E-BOOK NOW
Sense Making E-Book
Making Sense: A sense-making framework to guide market and social research DOWNLOAD OUR SENSE MAKING E-BOOK NOW
Presentation: The Changing Face of Research
In 2007, Sue and Suzanne presented a paper to the AMSRS conference on research techniques to explore the unconscious brain - the truth that is in there. Many of these are still being promoted today and our critique of them is just as relevant.
WEBINAR: A qual perspective on AI, automation and agile market research
With thanks to Ray Poynter and the NewMR team
- 1
- 2